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Define the guest group
Your team decides which dealers, customers or partners belong together. We turn the occasion and conversation needs into an appropriate setting.
Between product launches and exhibition appointments, conversation needs a place of its own. We create receptions, product discussions and dinners for equestrian brands, dealers and partners.
Dealers and partners have crowded calendars during the fair. We focus the occasion on a clear purpose: discussing products, exchanging experience or planning the relationship.
At Figma’s gathering in Frankfurt, our work covered concept advice, project management, venue, catering and on-site coordination. Stage discussions were recorded for reuse. The project shows how hospitality, content and production fit together for invited customers.
Read the project accountA retailer dinner, a collection presentation and a member meeting serve different needs. A product can need explanation, handling or a comparison. Agree which questions guests can explore and what the presentation requires before selecting the setting.
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Your team decides which dealers, customers or partners belong together. We turn the occasion and conversation needs into an appropriate setting.
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Samples, demonstrations and presentations need agreed space and technical conditions. Live animals and specialist demonstrations are not a standard included service.
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Timing, the route from the fair, access, hospitality and return travel are planned together. Venues are proposed subject to availability.
Your team owns guest relationships, invitations and factual approvals. We plan and coordinate the agreed event scope. Fair admission, organiser permissions and special access need separate confirmation; PIRATEx provides an independent agency service. The proposal records the work, client inputs, approvals, external costs and handovers.
The agreed scope identifies the guest purpose, format, running order, supplier requirements, approvals and on-site responsibilities. Venue, catering, technical work and documentation appear as explicit quote items when included.
Product samples and handling needs, dealer languages, contributor availability, safe presentation requirements and any separately approved specialist demonstration.
Editorial programme and speaker briefs when the content needs work.
A facilitated peer exchange around a shared customer question.
Venue, hospitality and live production for a gathering beyond the exhibition floor.
Use the organiser’s current information for dates, opening times, admission and programme. Then check guest appointments, venue transfer and the latest useful arrival and departure times. We agree supplier confirmation and decision deadlines for your project; availability is checked before booking.
Official organiser information →Tell us who you want to bring together around the fair and what would make the gathering worth their time. We discuss the format, setting and production, then check timing, venue availability, travel and supplier costs for the proposal.
Discuss the project