FIBO:   an   occasion   for   customers,   partners   and   community.  

Give people a way to experience your brand and meet each other. We create customer evenings, product experiences and community events for fitness, health and lifestyle brands around FIBO.

Guests should understand why they are coming.

A dealer evening, community gathering and product activation serve different purposes. We establish the objective and guest benefit before choosing the programme and venue.

Figma EMEA Exec Roadshow, Frankfurt

Figma EMEA Exec Roadshow
Figma

Figma EMEA Exec Roadshow

At Figma’s gathering in Frankfurt, our work covered concept advice, project management, venue, catering and on-site coordination. Stage discussions were recorded for reuse. The project shows how hospitality, content and production fit together for invited customers.

Read the project account

A product conversation, a partner meeting or an activity?

Trade guests may need to assess equipment or a service. A community event may ask people to participate physically. These are different experiences. Agree what participation involves, who supervises any activity and which product statements your team can substantiate.

How the work fits together

01

Partners and trade

A reception or dinner can make time for discussion after the fair. Your team chooses contacts and invites; we coordinate the agreed setting.

02

Community and activation

A participatory activity needs suitable space, supervision and clear terms. Physical activities are assessed with appropriately responsible specialist partners.

03

Products and claims

Demonstrations and health or performance claims require your team’s approval. Usage rights, photography and later publication are agreed beforehand.

Your team and ours

Your team owns guest relationships, invitations and factual approvals. We plan and coordinate the agreed event scope. Fair admission, organiser permissions and special access need separate confirmation; PIRATEx provides an independent agency service. The proposal records the work, client inputs, approvals, external costs and handovers.

What the working plan contains

The agreed scope identifies the guest purpose, format, running order, supplier requirements, approvals and on-site responsibilities. Venue, catering, technical work and documentation appear as explicit quote items when included.

Useful preparation for this fair

Demo or activity requirements, responsible product specialists, equipment and space, accessibility, approved health/product statements and photography permissions.

Check the calendar before confirming the invitation

Use the organiser’s current information for dates, opening times, admission and programme. Then check guest appointments, venue transfer and the latest useful arrival and departure times. We agree supplier confirmation and decision deadlines for your project; availability is checked before booking.

Official organiser information →

Tell us what you have in mind

Tell us who you want to bring together around the fair and what would make the gathering worth their time. We discuss the format, setting and production, then check timing, venue availability, travel and supplier costs for the proposal.

Discuss the project