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Trade   fairs   are   a   war   for   attention.  

Thousands of exhibitors shouting at once. We make sure people listen to you — not because you shout loudest, but because you're the most interesting thing in the room.

STAGE / TRADE FAIRS

Don't be furniture.
Be an experience.

90% of all trade fair stands are furniture showrooms with a logo: tables, chairs, a reception desk, a brochure rack. We turn your stand into a stage — a place where things happen and people want to stay.

01

Stand Concept & Activation

Done with "Can I hand you a brochure?" We create interactions that pull visitors in and turn your stand into a stage — not just a booth.

02

Trade Fair Side Events

The best conversations don't happen on the show floor. We organise dinners, networking events, and parties alongside the fair — with the right people in the room.

03

Trade Fair TV & Live Streaming

We make your presence visible beyond the hall. Professional live streams, interviews, and content production direct from the stand.

04

Pitch Stages & Award Formats

From curated startup stages to investor pitches: we conceive and moderate competitive trade fair formats that generate real attention.

05

Hybrid & Digital Extension

Your audience is global. With our digital trade fair extensions, you reach everyone who didn't book a flight.

06

Stand Design & Branding

Entrance concept, stage set, key visuals — we develop the visual concept, coordinate the build, and ensure a distinctive look that owns the space.

Our Trade Fair Track Record
Gamescom
Cologne
DMEXCO
Cologne
Hannover Messe
Hanover
FIBO
Cologne
polisMOBILITY
Cologne
embedded world
Nuremberg
it-sa
Nuremberg
Anuga
Cologne
Services Overview

What we deliver for your trade fair presence.

Unser Leistungsportfolio ist klar in drei Phasen gegliedert. Wir begleiten dich genau da, wo du fachliche Tiefe und Umsetzungspower brauchst.

Was unsere Kunden sagen.

"Wir wissen sehr gut, wie aufwendig die technische Planung und Umsetzung von virtuellen Events ist und sind sehr froh, dass wir dies bei euch stets in guten Händen wussten. Es hat Spaß gemacht, mit euch zu arbeiten, Ideen für unsere Plattform zu entwickeln und schließlich das Event durchzuführen. Danke für eure Beratung, die tolle Plattform und die stets freundliche und fröhliche Stimmung in unseren Treffen."

Luise Richter

Globalvorhaben Mainstreaming ökosystembasierte Anpassung

GIZ

"Das PIRATEx Team hat uns bei unserem 1. Douglas Retail Media Summit begleitet. Die Konzeption, Organisation und technische Umsetzung war exzellent. Das Team ist reaktiv in der Kommunikation und hat uns sehr gut beraten. Das Event war ein großer Erfolg und ich kann PIRATEx uneingeschränkt empfehlen."

Jessica Koch

Director New Business / Retail Media

Douglas Marketing Solutions

„Aus eurem Workshop konnten wir viele Ansätze super für unsere Arbeit im Team mitnehmen. Es war genau der bereichernde Impuls, den wir uns gewünscht haben, in einer gemeinsamen „Veranstalter-Sprache". Mit dem daraus resultierenden Drive konnten wir die restlichen Team-Tage sehr gut an unseren „Baustellen" weiterarbeiten und viel anstoßen."

Anika Özer

Seminare & Kongresse

KGSt – Kommunale Gemeinschaftsstelle für Verwaltungsmanagement

STAGE / FAQ

Trade Fair FAQ

Is a big stand still worth the investment?

Only if it has life in it. A large empty stand is expensive. A small stand with great energy is gold. We help you invest the budget where it actually counts — whether that's 50 or 500 sqm.

What exactly is a trade fair side event?

Anything that happens away from the main floor: networking dinners, evening events, industry parties, investor matchings. The best deals aren't done at the fair — they're done the evening after it.

What's 'Trade Fair TV'?

A temporary production studio set up at your stand. We film interviews, product demos, and live streams — turning your stand into a broadcast channel that reaches the audience who isn't there in person.

Can you handle stand design too?

We develop the concept, the experience, and the visual branding. For the physical build, we work with trusted partners who know how to deliver our ideas on time and to spec.

Which fairs do you have experience with?

Gamescom, DMEXCO, Hannover Messe, FIBO, polisMOBILITY, embedded world, it-sa, Anuga — and many more. We've been active at the most important German and European trade fairs since 2010.

Done with average.

Let's build your next trade fair presence so well that the competition takes notes.

Request a Trade Fair Concept