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The Climate Week Ends but the Efforts Don’t Stop!

We’re back again with another installment of the Lookout, our weekly newsletter on the future of events, event technology and the experience economy. This past week we and more than 170 other global companies have been part of the LFCA Time For Climate Action week. This group effort was directed for consumers and businesses to once again think about the opportunities they have to become engaged in climate action. And although far from perfect, one such effort can be hosting online events rather than physical ones. Moving events online is a great way to lessen our impact on the earth, but there’s a lot more that we can do. As part of this campaign, we’ve been sharing during this climate week what we’re doing and what each of us can do to take part. PIRATEx is proud to completely offset our carbon emissions, use green website hosting options and use responsible business travel options. Join in:

What You Can Do In 5 Minutes to Help The Planet

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Building a Sustainability Program into your Organization Climate neutrality in the event space with Plan A What Is the Environmental Impact of Virtual Events? [Ecosystem Events]

Oustide of the Climate week, here’s what’s been on my radar, and what you won’t want to miss from the events world this week:

#EventTech:

How to do it:

Don’t Miss It:

Closing thoughts

The Future of Events from Collision and All Seated Forward Together:  I’ve been busy this week, outside of our own events taking in Collision’s Future of Events, and Allseated’s Forward Together Europe. These were two very different takes on what event organizers can do when it comes to building memorable experiences for attendees.

In both events, as well as a number of conversations I’ve been having over the past weeks, there’s been one main, overarching topic– hybrid events. But I think the discussion of hybrid events somewhat masks the much bigger elephant in the room– going back to physical. From our vantage point, many of the drivers of the event world are fully committed to getting back to physical events, of which, an online event will always be a component. It raises a lot of questions for me as an organizer, on how you deliver expectations for attendees and audiences across two mediums. Many of the conversations were largely speculative as we don’t yet have great test cases for hybrid events yet. We’ll have to see. As the conversation of hybrid events seems to grow and grow, it leaves me wondering where we’re left with completely digital, and virtual events. We’re doing some great things with completely online events, but there’s much more work that can be done to get these events right. Because, well in Germany at least– we still do not have a date to be heading back to physical events. We must be committed to online events for the time being, getting them right, and really delivering to all stakeholders involved. I’ve seen how its possible. What do you think? Read more editions of our newsletter here.

The Climate Week Ends but the Efforts Don’t Stop!

The Lookout Newsletter #22

**Written by:
**Felix Josephi
PIRATEx Managing Director