Ready To Go Remote? 8 Reasons to Switch to Online Events!
“Virtual” – has become reality. Remote work has become an integral part of our lives. It takes many forms, whether it is working from home or on the road, or holding meetings through video calls. Thanks to digital technologies, remote work allows businesses to go on. For event organizers, it’s important to make the switch to online events or virtual events for your audiences. Setting up a video call is one thing, but events held “remotely” can be much more sophisticated. But don’t let the amount of options overwhelms you. For organizers, it’s significant to approach your virtual event as you would any event you would host on location. You need a strong concept, format and design. Just with a bit more technology. It is another story and might seem overwhelming to organize at first.
Are you ready to jump into the world of hosting your own remote events?
PIRATEx has been producing events of all kinds for over a decade. When it came time to switch to online events, we got to work to identify the best strategies for this growing field. We’ve investigated the newest technologies and the blossoming landscape of event tech tools.
Some in the events industry remain unconvinced about the value of switching to online events. After producing more than 100 online events, we believe that online events are here to stay. Here are some of the top reasons why you might consider hosting your online event.
8 Reasons to switch to online events
1- Accessibility
Participants don’t have to travel in order to join your remote event, which saves them time and money and allows worldwide participation. By going online, it can be easier to book top-notch speakers, as well as to accommodate participants with disabilities who might not be able to attend events in person.
2- Budget
Executing an event remotely allows you to cut down on costs. In some cases, the switch to online events can save up to 40 percent or more. By moving online, organizers save on location, catering, and travel costs.
3- Independence
A remote event is not impacted by external factors such as governmental restrictions, travel regulations or inclement weather. By producing events remotely, you are able to operate independently.
4- Scalability
The high accessibility of online events makes it scalable to a wider audience. Some online event platforms allow the opportunity for an unlimited amount of attendees to participate without raising the production costs. Using virtual events, you are able to test out new concepts and bring your event to new geographies easier than you would in person.
5- Data Insights
Online events provide the opportunity to easily gather valuable data about your participants before, during, and after your event. These data sets are valuable assets allowing you to generate leads, and also evaluate the effectiveness of your event. By learning from these insights, organizers can optimize different aspects of the event, providing greater value for attendees.
6- Environment
Because no travel is required, a remote, or virtual event keeps carbon emissions significantly lower than an in-person event. Online events further save emissions in food production, shipping of goods and materials. Learn more about how you can reduce your impact on the environment through virtual events with these resources.
7- Visibility
Extending your portfolio by offering virtual events increases your online presence and provides the opportunity to position your company globally. Online events allow you to reach new demographics and respond accordingly to the market’s ever-changing needs.
8- Lead Generation
A survey by InterCall shows that 32 percent of marketers have reached a larger audience and increased lead generation by hosting remote and virtual events while spending less money. Remote events allow you to maximize the ROI on leads.
Written by:
Felix Josephi
PIRATEx Managing Director
